Etex Creator
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Impact story

Etex Creator

A platform for architects, engineers, and contractors to specify projects autonomously with reliable technical data, system comparison, and digital resources aligned to modern BIM workflows.

Live

Public product in production

360°

Docs, unit prices, BIM & typologies

∞

Continuous evolution with CINNCO

The product

What Etex Creator enables

  • Explore construction systems and typologies, compare options, and decide with technical rigor — the key differentiator is comparing complete solutions, not isolated SKUs.
  • Access up-to-date technical documentation: datasheets, construction details, and unit-price analysis (APU) to reduce decision risk.
  • Download BIM families and digital assets that fit collaborative design-and-build practices.
  • Keep project information in one place instead of scattering it across inboxes, folders, and disconnected tools.
  • Improve process efficiency: less time searching, clearer technical context, faster decisions.

Executive summary

Etex Creator is the digital front door through which Etex supports professional teams specifying construction work. CINNCO designed and built the product on top of an outdated legacy experience: we modernized UX, aligned product decisions, and introduced a continuous evolution cadence. The outcome is a live web product that matches the group’s digital transformation agenda and targets higher productivity across the construction value chain.

View live product →

The challenge

Before Creator, specification workflows faced recurring friction:

  • A legacy toolchain that no longer matched expectations for clarity, speed, and freshness.
  • Technical data, APUs, details, and BIM artifacts living in separate channels — costly in time and error-prone.
  • Hard to compare alternatives holistically: teams needed a coherent view of systems and typologies instead of fragmented catalogs.
  • User experience misaligned with digital ambitions and with how architecture, engineering, and field teams actually work.

Why CINNCO

  • Experience shipping complex B2B products: deep technical domains, many sources of truth, and UX that must feel effortless.
  • Structured legacy replacement: not just new UI, but architecture and delivery practices that support a multi-year roadmap.
  • Commitment to continuous evolution — iterative releases with the business rather than a one-off launch.

The solution

We built Etex Creator as the hub for autonomous specification with technical guardrails:

  • Flows to review specifications by typology, understand APUs, compare systems, and move forward with confidence.
  • Modules mapped to how the group operates: products & systems, documentation, and BIM, with consistent navigation.
  • Trustworthy, maintainable content so teams stop chasing outdated versions.
  • A technical foundation ready for growth: new integrations, markets, and capabilities without starting from scratch each time.

Impact & results

Impact

  • A public, on-brand product experience aligned with how Etex speaks to the construction ecosystem.
  • A modern replacement for the legacy approach, tuned for professionals who demand precision and speed.
  • System-level comparison that improves the quality of technical specification decisions.
  • Ongoing improvement: the product keeps evolving with CINNCO as priorities and usage signals change.

Looking ahead

We remain a product partner: new capabilities, UX refinements, richer technical and BIM content — whatever the Etex roadmap needs to keep Creator at the forefront of digital specification.

“We moved from a system that slowed us down to a live product we keep improving continuously alongside a team that understands both product and construction.”

— Etex

Ready for a core platform that scales with you for years?

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